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  Volume 1, 2019

  • Determinants of Consumer’s Online Purchase Behavior in Zimbabwe

    Louise Tendai Matatu

    Pages 1-10


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  • Online Holiday Marketing’s Impact on Purchase Intention: China’s Double-11 Shopping Carnival

    Bo Song and Zhong-hua Zhao

    Pages 11-24


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  • Determinants of Customer Satisfaction in the Banking Sector in Bangladesh

    Akm Emdadul Hoque

    Pages 25-35


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  • Intervention Behaviors of Government on Technical Standard Alliance and Economic Outcomes

    Xin Zhang and Wei Li

    Pages 37-44


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  • Impact of Expectation of Higher Education and Achievement Motivation on Student’s Perception of Purpose in Life

    Dong-shan Yang and Xue-jing Yang

    Pages 45-52


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  • College Student’s on-line Shopping Addiction: A Market Survey and Statistical Analysis

    Shuai Tang and Dong-shan Yang

    Pages 53-60


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